Gangwon Province for one has begun actively promoting its various ski and snowboard resorts to potential tourists especially from all over Southeast Asia.
The province recently invited 120 Thai tourists from Chiang Mai for a tour of Nami Island - where the hit Hallyu television drama "Winter Sonata" was filmed - as well as an idyllic trek through the foliage covered Seorak Mountain.
A group of 16 travel agency executives from Malaysia were also invited on an excursion around the province's key attractions along with an introduction of various winter travel packages they had in store for potential inbound Malay tourists.
Last month, a travel seminar was held in Taiwan - considered the biggest market for Korean winter travel packages - where major travel agencies and brokers congregated for a summit to further enhance inbound winter tourism to Korea.Of them, one of the new packages developed specifically for tourist from Taiwan was a tour tied to the forthcoming Hwacheon Ice Fishing Festival to be held early January next year.
A package aimed at potential Russian tourists will commence this winter season called "Rus-Ki," in the province's efforts to reach further out to non-Asian regions.
Although organizers might want to change the name of that package for obvious reasons pertaining to it being an offensive epithet which was used on Russians by American soldiers during the days of the cold war.